Learning for Today's Business Owners

NOTE:Register for the 2010 class and save $100. As soon as you register, you'll get the CD and audios and can start making more money. Next sessions are planned for March 2 and 9, 2010 at 4pm PST/5pm MTN/6pm CST/7pm EST. Order the CD today and get the class for free!

Professional Service Business Owners...

What If You Could Increase Your Income by 30, 40, 50 Percent (or Even More!) Yes, Even In This "New" Economy?

Dear Professional Service Business Owner,

Developing and implementing a pricing strategy is one of the most important functions of a business. Yet, you could be making this most common and costly pricing mistake. There is a 99.9% chance that you've drastically under-priced your services and products. This mistake has cost you a ton of money. Just changing the way price your services will make all the difference in your life and your business. Never will you under-earn again.

Every business owner who sets their own rates tells me that pricing is one of the hardest parts of running a business. Now, during tough economic times people are more sensitive when buying services. But as a business owner it's important to avoid sacrificing your services by keep your company out of the 'discount' trap and developing a clear value proposition. It's time to empower yourself with the knowledge you need to improve profits and minimize revenue leaks.

I've been under paid myself! I was under paid and thought that having a low price would get me more business; boy was I wrong. But 8-10 years ago, when I started this business there were NO programs out there teaching small business owners who had a service business, how to price themselves "just right".

So after lots of trial, error and pissing prospects off, I realized that my clients were benefiting from my former lack of knowledge. So much so that I started putting everything I learned in writing; and created the original pricing program back in 2002. Today, it's been updated and is complete with lots of goodies that will help you save the hundreds of thousands of dollars of mistakes I made before creating it!

What I've learned since then is that when a business owner values the worth they bring to their business, they win every time.

Most often I find that someone's pricing is directly connected to their

• hourly rate as an employee
• thinking that they need to be the "Wal-Mart" of their industry (and yes, I shop there, too.)
• the level of their perceived confidence in their own skills d)it takes a lot of time to master the art of pricing
• there is a lot of misinformation out there about pricing
• the amount of times they're asked for discounts -- instead of the value of the great results their clients receive.

How do you actually know what works or not?

Wouldn't you love a simple way to get your hourly rate, project pricing, and marketing funnel done for you? To know EXACTLY what your prices should be? To stop second guessing yourself with no hassle, no fuss or hair pulling times?

Well, that's what happens when all you do is read and do the exercises. It's PRACTICALLY done-for-you! Imagine, no more second guessing. No more spending time on the Internet every time someone asks you for a price on something you haven't done before.

Write the Dates Down Now -- TeleSeminar Information:

• Date: Tuesday, March 2, 2010, 4pm PST/5pm MTN/6pm CST/7pm EST
• Date: Tuesday, March 9, 2010, 4pm PST/5pm MTN/6pm CST/7pm EST

Who Should Attend?

• Owners, partitioners, solo-preneurs, micro-owners, in business up to 29 years who know you should be making more money or are just plain unhappy with your current profits.
• New business owners who haven't yet set their rates.
• You if you are still struggling with deciding how much (or how little) to charge for your services.
• You if you've been avoiding raising your rates because you don't want to or can't afford to loose clients.
• You if you know you're working way to hard for the dollars that are coming in.
• You if you don't have a marketing funnel that helps you get repeat business.
• You if you're looking to create ebooks, CDs, audios, etc. for your service based business.
• You if you have a problem saying no to people who keep asking you for free information (Maria calls them freebie seekers).
• You if you have an inkling that you're not being paid enough or if you're actually resenting your clients!
• You if you haven't given yourself a raise in two years.

Why should you listen to Maria?

I've been a professional service provider like you for close to 35 years, having starting Elevating Your Business, my 3rd business in 1998. Business is something I can do in my sleep (and often do!) I'm an avid learner. I spent 15 years of my professional life on Wall Street working in the financial services industry, starting as a clerk, being a trader at age 21, eventually becoming a department manager and consulting to a variety of Wall Street firms. Talking about money comes easy to me; something my clients say is one of the reasons they hire me. Having worked with small business owners for many years now, I know what works and what doesn't.

My company Elevating Your Business specializes in helping our clients be more efficient, effective and organized. We do that by helping them create simple systems for many areas of their business that work year after year. I bring that knowledge to you through a program larger program called Corporate Secrets Marketing. I teach you the best of what I learned when I worked in corporate America so that you don't have to make the same mistakes I made. I bring this pricing program to you because most business owners are under paid through their own fault. They are lacking the knowledge and information this program brings to their business.

Thousands of business owners globally have taken my individual business, marketing and Internet programs. I've worked with start ups to business owners in business nearly 30 years. They've had between 0 and 50 employees and earned 7 thousand dollars to 30 million dollars. I'm sure I can assist you to plug up those leaking profits and earn what you're worth, too!

About the Calls

The classes for this program are live and you'll get access to 3 full hours of instruction and Q & A sessions where you will be able to interact and ask Maria questions on the call.

On the call you will not be sold "another" better product to help you do any part of your business better. because when you purchase this product, you will have it all. You'll learn everything you need to know to set and raise your rates AND create a marketing funnel both of which will help you increase your client retention and repeat rate. All calls will be recorded and will be downloadable for you to listen and learn from later.

What it includes:

Audios, templates, samples, support, proven-to-work strategies you can implement right away. You'll get:

• Two 90 minute teleclasses highlighting the topic that include time for questions and answers and 1:1 coaching with Maria.
• The teleclass will be recorded and available via audio the day after the programs
• Access to a members' only forum, where you can ask questions and place your pricing and marketing funnels for critique.
• " Samples and templates you can use immediately to implement the strategies and tactics into your business.
• Placed on an email list where you'll receive updates to the materials, news or articles about the topic.
• A Pricing Kit binder
• 5 audio's and workbook right away.

What about bonuses?

In addition to all of the above, I'm throwing in these great tools.

• The opportunity to get your pricing sheets critiqued personally by Maria -- YAY!
• An added a chapter to the workbook on how you can get paid each and every time you speak.
• You'll be able to download an audio I did in March called "Economy Proof Your Business"
• Receive the CD right away so that you get started now. In fact, you won't have to wait for the CD until the class starts. You'll receive a link with most of the materials to download right after submitting your payment.
• Maria want you to go through the workbook before the class so that you get individual coaching on the calls.

How Big Could Your Sales Grow Once You Have This Plan?

Below is what you'll receive in the Pricing Toolkit.

Audios

1. Five audios from previous classes or interviews in a CD.

2. You'll need to know where you are right now. Learn how much you're really getting per hour. My handy Hourly Rate Calculator will take the mystery out of what your bottom line really is. Just plug in the numbers I ask you for in the MS Excel Spreadsheet. And wa-la, your answer will appear. Don't like the answer you receive? It's time to raise your rates!

3. Next, let's take a better look at all that goes into pricing your services hourly. Our comprehensive 90-page workbook will provides you with all you need to do that and more! It comes with information, fill-in-the-blanks templates, samples, exercises and resources to help you set better rates that attract your ideal clients, create a process for raising your rates with current clients, and teaches you about a marketing process very overlooked -- the Marketing Funnel.The workbook includes (but it is not limited to):

• Why being cheap turns good clients away and being expensive brings value to what you do or sell.
• How perfection could be stopping you from earning what you deserve.
• How to set your fees (once and for all) and package them for your ideal clients.
• How to talk comfortably about your rates without ever thinking about lowering them ever again!
• 16 common ways that we undersell ourselves.
• 5 ways to learn what other business owners are charging.
• Resources that will help you set your time off, make the money you want, and live the life you desire.
• Learn why you want to price by value and not by the hour.
• How to create a plan to charge more right away.

And this too!

• How to create a cancellation policy that gets you the results you want.
• How to easily and fearlessly price large jobs and packaged services
• How to create a plan to raise your rates with confidence and not lose clients.
• How to maximize your profits by leveraging the way you work.
• How a marketing funnel with different packages will help you sell your services.
• How to create a marketing funnel and help grow your business with packages of services or products.
• How to price rush jobs, travel time or contract changes when working with clients.
• How to create price quotes and proposals with confidence.
• Read 23 ways to say no to freebie seekers, or anyone who wants to pick your brain and not pay you, and choose a few ways for you to learn how to say no. They work!
• Learn when it is appropriate to give away your services for free.
• Discover 20 ways to be paid for speaking (or what you do) when the organization never has paid in the past.

I'm Including a Comprehensive "Pricing Audit" That Will Automatically Help You Determine Where You're Leaking Profits And Help You Put a Plug Into Leaks You Hadn't Yet Considered

Hey, get started today!

Write the Dates Down Now -- TeleSeminar Information:

• Date: Tuesday, March 2, 2010, 4pm PST/5pm MTN/6pm CST/7pm EST
• Date: Tuesday, March 9, 2010, 4pm PST/5pm MTN/6pm CST/7pm EST

Can't attend the class? No problem. You can listen to the audios.

So, if you're ready to get paid what you deserve and substantially increase your sales, don't delay. Reserve your spot today!

To your success!

Maria Marsala (A.K.A. CoachMaria and The Resource Queen)

P.S. If you're not making the type of money you want to be, chances are you're under charging. Just ONE of the strategies I'll share with you could be the catalyst that helps you increase your sales. MMMM. How much would that be worth to you? (And remember, I make it EASY to execute each strategy because I give you EVERYTHING you'll need to do it including private 1:1 coaching during the teleseminars! Don't delay. Sign up today.

P.P.S. It can be depressing when your business isn't working the way you know it could. I can help you get on the right track. Sign up today.

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© 1998-2010 Maria Marsala & Elevating Your Business.com

Legal Disclaimer: Every effort has been made to accurately represent our products and services and their potential. Any claims made of actual earnings or examples of actual results may not apply to the average purchaser and are not intended to represent or guarantee that anyone will achieve the same or similar results. Results will depend on the unique skills and business of the individual and as with any business endeavor, there is an inherent risk of loss of capital and there is no guarantee that you will earn any money. Any or all guarantees that Maria provides clients is submitted first in an email, and then in writing.